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ContempCo

(Contemporary Company)

Why are we called Contemporary Company (“ContempCo”)?

Because we live in contemporary world. Everything is changing, transforming. We use different communication platforms, new communication methods. We communicate with everybody, we can reach out to anybody any time. As a contempco we believe that you have to build a brand for future but future is changed too.

”The future has already arrived. It’s just not evenly distributed yet.’’

We all live on the grid. What we make, what we use and what we do is design, online and instant. They like smart. You want bold. We’re ahead of the curve. Risk-takers, rule-breakers and game-changers. Ambition meets know-how. Disruptors who create new flavors, evoke old feelings, and push cultural boundaries.

Experience Is Everything

Creating the ultimate user experience is what we do best. Regardless of the product of services, at the end of the day, what you sell is emotions. Knowing that, we always bit on creating the most desirable feelings to sell. We create unique consumer encounters for brands, services and products.

We seamlessly align your messaging and goals across every touchpoint with unique experiential elements. Our concepts and creations range from brick-and-mortar locations to online marketplaces, mobile browsing, social media and everything in between. We navigate through channels and own conversations online and offline.

We are Contemporary Company; we make ideas, craft strategies tailored to each online and offline platform and design the future.

WE MAKE IDEAS

WE CRAFT STRATEGIES

WE DESIGN THE FUTURE

Behind the Wheel

We’re pros at designing products, services, environments and events for omnichannel trading—the modern, holistic way to market, sell and serve customers.

Cansu Ozgul

Founder, Creative Director and Design Manager

Bashak ilhan

Managing Partner and Digital Strategist

LETS GET DOWN TO BUSINESS

EXPERIENCE DESIGN

1. Product Experience Design: BODUM x TESLA MOTORS

BODUM is one of the world’s top design houses with their french presses at every Starbucks. When Peter Bodum commisioned us to work on his new venture, ContempCo created entire branding to product design for him.

The project was to create a new product line for i-watch bands. In the market there were no bands that are good quality and inexpensive at the same time. So we worked on creating a trendy, and quality iwatch bands.
ContempCo sourced innovative materials for the bands. The leather that was used in the project was the same as worldly known TESLA cars’ seat leathers. The result was a unique product line.


2. INTERACTIVE EXPERIENCE For IVY LUXURY BATH
COLLABORATION WITH RESET.MIAMI


As more and more people gain awareness around their health and wellness , IVY Luxury Bath embraces body and soul in all their products. Representing the brand, we collaborated with one of the hot wellness companies, Reset/Miami, in Florida, and sponsored them at their special yoga event at the Mondrian Hotel in South Beach.


3. LAUNCH CAMPAIGN FOR PRISON BREAK SERIES / FOX
PARTNERSHIP WITH MAC GYMS

At ContempCo we believe in the magic of connecting the right dots. When FOX Networks came to us to ask for help with the marketing campaign for their PRISON BREAK’s Season 5, we had to come up with a smart project.

Goal was to interact with already existing audience as well as gain new followers to the tv series. Since PRISON BREAK inspired a lot of people in the sense of “fitness” , we decided to gather people for a challenge 2 months before summer.

Then we went to the top fitness chain in Turkey and asked them to support us with the challenge.

We came up with a 3 month challenge so that MACs would launch a special class for the PRISON BREAK and have people join the classes every week. we expanded the challenge on social media as well and asked for non MAC members to join as well.


4. PEPSI , IN STORE EXPERIENCE


Creating a design for the gondola “Snacks”, segmenting the gondola (including all manufacturers) and communicating different points of consumption:


1) Happy & Social

2) Natural

3) Work / School


CONCEPT 1

Góndola Snacks

Social + Fun

Having proper merchandising to each of these moments, making the consumer is attracted to straight and understand what the message is and what is the appropriate category for what you’re looking for. We seek to increase the frequency of snack consumption, giving consumers more options with the products. Should generate proposals (no mark).

This concept was encompassed to family packages of all categories.

Must be alluding to festive moments, union, sharing with family and friends. The idea is to communicate the variety of situations.

Share and enjoy.

5. SOHO HOUSE, ART TALKS , EVENT PARTNERSHIP


We love connecting the dots. When the rising artist Bengisu Bayrak was in New York for her exhibition, we had her at the new Soho House building to come and give a talk about her new series. It was a great night filled with creativity and networking.

6. BOOTH DESIGN


When OMMA was to attend a tradeshow in Amsterdam, we worked on a concept, for visitors to engage with OMMA products and experience the products.

7. COFFEE SHOP EXPERIENCE


Kava Cafe is New York’s Meatpacking’s one of the most legendary coffee shop that was designed by the famous Robin and Williams Architecture Group.
We were hired by Kava to improve the shop’s overall mood, and drive foot traffic to the shop.

PACKAGING DESIGN

Your package can make “the love at first sight” happen between your brand and your buyers.

1. JAMSU


Jamsu is a New York based, new JAM brand that is built to inspire people, and support women entrepreneurs.
The package is made pocket size, to be distributed at the coffee shops with granola/ etc. Or with wine !


2. PINAR, SPORTS MILK BOTTLE

Brief: Develop for Pinar the packaging design for a new product on the market in Turkey: a sport milk.

This design should be able to stand out as new, and be clear about the product. It should communicate that is a milk specially reinforced for the sport. The public is not used to products like this, so it should have a graphic language that helps to identify and differentiate.


The Product Features:

Milk is a naturally effective food for the nutrition and hydration, which are very effective for training.

Increases the body’s ability to make new muscle and may help improve body composition. Also, after a resistance workout can help reduce muscle damage and enhance muscle recovery.


Positioning:

Close to this product we find the proteinaceous smoothies, which is important to differentiate itself as a category. While both share the theme of the performances, the big difference between protein shakes and sports milk is that milk is more beneficial proper benefits of milk. Because it is made from milk, it is more natural and is a more complete product, with more nutrition.


Target:

People who exercise, especially young people, seeking to enhance performance and recovery. They want to look and feel good, look after their body.


Conclusion:

In this product is important:


Giving to know.
Be clear and descriptive with a nonexistent product in the market.
Communicate the use.
Communicating the benefits through text and image.
Create a sporty and performance image.
Stand out and differentiate of the milks.
Stand out and differentiate of other products only for sports performance.


3. GOOD AND BED , SLEEP PRODUCTS

As online businesses touch their customers first with their box , and packages, we wanted to create unique concepts for the brand that reflected the client’s innovative vision behind.

4. PEPSI CO, SOFIA VERGARA, SPECIAL EDITION

ContempCo collaborates with the best teams to deliver premium design. Our package design partner designed a Special Edition full-body label to be run together with Sofia Vergara’s Pepsi Light advertising campaign. It had to look like being part of the same communication platform, even though no images from the Ad Campaign could be used.

5. PETER BODUM’S NEW BRAND, ROC BAND – BOX DESIGN

As an environmentally friendly brand, Roc Band wanted us to design them an easy, recyclable box that paralleled their ambitions to save the nature.

INSTAGRAM MANAGEMENT

YOUR INSTAGRAM IS YOUR FACE.
YOU ARE AS GOOD AS YOUR INSTAGRAM IS.

1. SHOCK THERAPY/ NEW YORK

As the leading EMS Studio in New York, Shock Therapy wanted to do marketing. So we suggested them to have strong statements on Social Media/ Instagram.

2. JAMSU


Jamsu is supposed to be conceptual that attracts people’s attention, and inspire them. Although the jams are the product, the goal of the brand is to support people to go after their dreams. Thus the instagram is curated around this projection.

3. IVY LUXURY BATH


IVY is a Florida based wellness company that offers quality towels, candles and soaps. We wanted to draw people’s attention around the wellness theme, thus imagined the Instagram to also follow this path.

4. LIS NEW YORK


LIS is a fashion showroom in New York that displays some of the up and coming designers around the globe. Our aim is to market the showroom’s services, as well as promote the brands that they represent.

5. GOOD AND BED


Good and Bed was initially a brand from Colombia. When the family wanted to bring the brand (at that time the brand was called Victoriana) we worked on adapting the brand into the New York market, and create a modern look.
As a result we created everything from scratch : the brand , logo, packages, vision, image etc.
The instagram we visioned for the brand was a brand that was not just selling sheets, but also a healthy life style. There for, we aimed to talk to the target by creating a conversation with them, engage and interact with everyone the brand targeted.

6. WELLWET


The brand was the sister company of the IVY LUXURY BATH.
Our goal was to create a fun, inspiring, summer mood that really made people happy and wanted to belong to that ” feeling” of summer.

Contact

Keep In Touch

Before we can work our magic, we have to meet you first—so drop us a line.

1 LITTLE WEST 12TH STREET
NEW YORK, NY, 10014, United States

US: +1 (917) 769-2293

EU: +90 (533) 594-0850

info@contempco.com
contempco.com